Reflections is the third label under the Anjuna umbrella, the company founded by Above & Beyond in 2000 to release their music and home to two labels, Anjunabeats and Anjunadeep. Housing the South London-based organisation’s ambient, downtempo and alternative catalogue, the label is a fresh imprint that represents the “chill” arm of the suite of labels.
Reflections was originally the title of a track on ‘Flow State’, Above & Beyond’s 2019 album, a downtempo track which emerged from a serendipitous sunrise yoga session on the Burning Man playa in 2014 and the band’s highest streaming album, with over 300 million streams.
In 2019, Reflections also gave a name to a new downtempo compilation series on Anjunadeep… the label launch is true to the backstory of the company.
The label launches with two tracks from Above & Beyond - ‘Morning In Deira / Time Heals’. The former was Above & Beyond’s opening track during their January 2022 performance on the Rock of Guatapé at La Piedra del Peñol Guatapé in Colombia, for live streaming platform Cercle.
Above & Beyond: “Our two record labels, Anjunabeats and Anjunadeep were born on the dancefloor. For over 20 years these labels have taken us, our music, and our artists, to dancefloors across the world. The third Anjuna record label is our new downtempo and ambient imprint called Reflections, and we are delighted to share it with you. Reflections is born from all those moments in between the dancefloors - the mornings after, the nights apart, the journeys shared along the way. Those moments of Reflection.”
James Grant, co-founder of Involved Group?: “This is a genre that we have a history in and one we belong in. If you look back on what we've done, on the Above & Beyond albums, there's always been two or three standout downtempo tracks that have connected really well. Then, with everyone stuck at home, people had this sort of music on in the background while they were working. Mood listening became a really big thing. So lots of things conspired to make Reflections feel like a good idea at the right time. A lot of our artists just started naturally sending us this kind of stuff. Yotto, for example, wrote a chill-out album which he sent to us when we were already planning this label. His record ‘Erased Dreams’ is going to be the first album on Reflections.”
Acknowledging the discussion of wellness and mental health, and the part music can play, Reflections’ Label Manager Penny Longstaff adds: “Alongside the music, we’ll be releasing, a lot of which is going to be conducive to sleeping, relaxing, and focusing. We're also launching a host of curated mood-based mixes. That just opens up so many new avenues of who we can reach with the music.”