London-based independent record label, Perfect Havoc has a year of celebratory activities planned throughout 2021 as it marks its fifth anniversary. The celebrations kick off with an exclusive label showcase today at the first digital edition of the Winter Music Conference (WMCV). Provided by VRJAM and its content platform 5th Dimension, the livestream uses VRJAM’s proprietary VR technology to combine stunning 3D graphics, special effects and lighting in one of the coolest virtual clubbing experiences on the internet.
The Label Showcase will feature an international bill of performances from the label’s roster, including Polish DJ and producer Milkwish, UK’s Alfie Cridland, New York's PS1, and longtime label signee, Swedish artist Tobtok.
Co-founded by Adam Griffin and Robert Davies, the label has had five UK Top 10s, platinum certified records and over one billion global streams. It's responsible for breaking the UK producer Joel Corry who received three Brit Award nominations this year for Best Newcomer, Best Solo Male, and Best Single; ‘Head & Heart’ with MNEK.
That marked the labels first official UK No.1 single (in partnership with Asylum/Warner) and went on to sell over 1 million copies and become the longest running UK No.1 single in 2020. Its catalogue also includes the hits, Joel Corry x RAYE x David Guetta ‘BED’ (No.3), Joel Corry 'Lonely' (No.4), Joel Corry 'Sorry' (No.8) and a top 20 track with PS1 ft Alex Hosking ‘Fake Friends’ (No.19).
From crossover dance sounds to dancefloor club cuts, the label has partnered to the likes of Atlantic Records, Columbia, Ministry of Sound, Astralwerks/Capitol Records, RCA, Polydor, Kitsuné and others to release the sounds of the double platinum selling producer Tobtok, Oliver Nelson, Just Kiddin, Karen Harding, Todd Terry, PS1, Kokiri, Bingo Players, Simon Field, Parx, Alfie Cridland and many more.
Further adding to the five-year celebrations, Perfect Havoc - also a management agency with publishing arm, Organized Chaos, is set to release a digital compilation later this summer and an exclusive limited edition vinyl, which will feature a selection of tracks that document the label’s journey to date.
Join the party from 2pm-4pm BST on Twitch at: http://www.twitch.tv/5dxr